History of San Remo
San Remo has epitomised the culture and tradition of pasta making since its inception in 1936, when it was founded by Luigi Crotti. Today, it remains a privately owned 100% Australian company.
From its earliest days the company grew rapidly and was the first manufacturer to support and foster supermarket distribution as this new shopping phenomenon became established and grew.
Manufactured in Australia, San Remo has offices and distribution centres in all main capital cities throughout Australia and New Zealand, and exports to 35 countries throughout the world. San Remo’s manufacturing site in Adelaide combines the traditional Italian pasta making “know how” with the most modern technology. San Remo’s Durum wheat mill is one of the largest and most sophisticated in the Australian/South-East Asian region, and was specially designed for the processing of Durum wheat.
San Remo contracts growers to grow its top quality Durum wheat, thus guaranteeing control over the quality and specifications of the wheat. This results in pasta of the highest quality, and ensures high standards of integrity.
Today, San Remo has a wide range of pasta products and sauces and also offers a range of “La Pasta” pasta and sauce side dishes.
Why Australian Durum wheat is sought after the world over
The island continent of Australia is arguably the world’s most perfect place to grow clean, high quality wheat. The combination of long sunny days, pure rain, good earth, unsurpassed wheat growing experience and relentless quality control makes Australian wheat prized the world over.
San Remo has always been responsive to consumer needs and has developed an ever-increasing range of pasta products that has transformed pasta consumption over the last 20 years from an ethnic food to one of Australia’s favourite meals.
San Remo, manufacturers of Australia’s favourite pasta since 1936, is now a household name and a proud Australian product. San Remo. We’re family.
History of San Remo’s Packaging & Advertising
San Remo has been a treasured part of homes for generations and our packaging and advertising has had a long and remarkable history.
The central feature of San Remo pasta packaging were the two “San Remo Brothers” in the kitchen, cooking pasta. The San Remo Brothers symbol would eventually become the mark of San Remo quality.
See the San Remo Pasta Leaflet from the 1950′s. This historic leaflet shows many of the traditional pasta shapes available from San Remo at the time. Once again, the San Remo Brothers featured prominently on the front of the leaflet, enjoying their steaming bowl of pasta.
As the years progressed, San Remo moved to a more modern pack with the signature San Remo red colour making a bold statement. Gold ribbons were also added to the pack to signify the premium quality and taste of San Remo pasta making it a recognisable icon in homes around Australia and New Zealand.
San Remo. We’re family.
San Remo has been a part of families for more than 60 years, and, as a family company, San Remo believes in strong family values. The scenes from We’re Family TV Commercial, filled with tender images of mothers, fathers, children and grandparents, created a special story for all.
View the words to “We’re family”, which you can download and share with family and friends. To see our latest advertisements and recipe web episodes click here.
San Remo Picture Gallery
Download these pictures of pasta and wheat to use in your next assignment or project. Just right click on the image, choose “Copy” then paste into your document.
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| Spaghetti Dish | San Remo Head Office |
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| Wheat Fields | Pasta in Machine |
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| Wheat Crop with Tractor photo: courtesy Australian Wheat Board |
San Remo Logo |
These images are copyright and may not be professionally reproduced without the permission of the owner. Some images have been reproduced with the permission of Microsoft.
Our Environment
The Australian Packaging Covenant
The Australian Packaging Covenant formerly known as the National Packaging Covenant aims to manage the environmental impacts of packaging in Australia. It is a voluntary component of a co regulatory arrangement based on the principles of shared responsibility through product stewardship, between key stakeholders in the packaging supply chain and all spheres of government – Australian, State, Territory and Local. For more information on the Australian Packaging Covenant go to www.packagingcovenant.org.au.
Covenant signatories are committed to reduce the environmental impacts arising from the disposal of used packaging, conserve resources through improved design and production processes and facilitate the re-use and recycling of used packaging materials. Its continuous improvements are demonstrated by each Covenant signatories in their annual submission of Action Plans and Annual Reports to the Covenant Council. View our APC 5 Year Action Plan.
Our Environmental Commitment
San Remo has since its early days understood the direct relationship between environmentally sustainable practices for manufacturing and sound financial management. Where possible, the company has minimised packaging while ensuring packaging safety and integrity, and utilised recycled content in packaging components.
Becoming a signatory to the National Packaging Covenant in February 2008 and continuing this involvement with the Australian Packaging Covenant, we are now able to formalise and return valuable data that can be used for future improvements in packaging and to contribute to the achievement of the national targets set out in the Covenant.
San Remo is committed to contribute to a better environment and apply environmental best practices for its business. In line with the Australian Packaging Covenant principles, we aim to:
- reduce environmental impact of consumer goods packaging in the waste stream
- conserve resources through improved packaging design and production processes
- re-use and promote recycling of used packaging materials
Waste Management
In the financial year 2008/2009, a project was run with the aim of improving our management of the various waste streams created during the production process. The goal was to reduce the level of waste going to landfill. This was carried out by first improving our separation of waste so that materials that could be recycled were more fully recovered and sent for recycling. Secondly, by reducing the overall level of waste produced.
The result from this project was a significant reduction in our general waste, reducing by over 37% a month. This equates to a reduction of approximately 1440 tonnes of waste going to landfill in a calendar year. San Remo has maintained these recycling processes and the reduction in waste has been maintained in the years since.
Raw Materials – Packaging
San Remo will continue where possible to use both packaging made in full or in part from recycled materials and or/packaging that is in turn post consumer recyclable.
To read more about the Australian Packaging Covenant, please visit The Australian Packaging Covenant. The company’s Financial Year 1 July 2010 – 30 June 2011 APC Annual Report can be viewed here.
